Rivian Unveils Borealis, A New Limited Edition Purple for R1S and R1T

Rivian R1S in Borealis paint color

Back in January, Rivian fans spotted a purple R1S driving around California, sparking a lot of speculation about whether it was a one off or something more. Nearly a year later, Rivian has confirmed it was very real and officially announced a new limited edition color called Borealis. Borealis is a deep metallic plum inspired by the edges of the…

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Rivian Unveils Ultra Rare R1S Quad Miami Edition With Only 10 Units Available

Miami-inspired 80's R1S Tri

Rivian just unveiled one of the most exclusive R1 builds we have seen yet, the R1S Quad Miami Edition. Only 10 of these will be made, making it an instant collector vehicle, and pricing comes in at $134,990. We first spotted this R1S at the opening of the Brickell Rivian Space in South Florida, where it turned plenty of heads.…

Read moreRivian Unveils Ultra Rare R1S Quad Miami Edition With Only 10 Units Available

Predictions: Rivian Autonomy Day and the Moment Software Really Matters

Rivian Autonomy Day

Rivian Autonomy Day is set for December 11, and for the first time it really feels like Rivian is ready to stop hinting and start showing. We have heard plenty of big-picture talk around software, AI, and long-term autonomy goals over the years. This event feels different. The language has changed, the demos are closer, and Rivian leadership has publicly…

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Rivian Community Launches Holiday Donation Campaign Backed by Gear Shop Rewards

Rivian Holiday Gift Guide

Sapan Dhora, who runs the Rivian Owners North America Facebook group, has officially launched this year’s holiday donation drive, and it’s already shaping up to be another strong showing from the Rivian community. Last year, the group raised over $77,000 in donations for charities across the country. This year’s effort builds on that momentum with a donation based contest designed…

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