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Rivian Rolls Out Holiday Discounts and Gift Guide in the Gear Shop
Rivian is quietly rolling out some solid holiday discounts in the Gear Shop, and there are actually some worthwhile deals in here. A bunch of popular accessories are marked down, making it a good time to grab items owners usually wait on because of price. This includes a nice mix of big-ticket items and everyday accessories, such as: Even though these are not massive blowout deals, Rivian gear rarely goes on sale, which makes this a solid holiday opportunity. If…

Editorial: Why Rivian R2 Is Perfectly Positioned to Succeed in Europe
Rivian’s R2 might end up being an even bigger hit in Europe than it is in the US, and that feels very intentional rather than accidental. From the start, Rivian has said R2 was designed with Europe in mind. It is smaller, more efficient, and far better suited to European roads, city centers, and parking garages than the larger R1 vehicles. This is the exact size class that dominates EV sales overseas, where buyers are cross shopping vehicles like the…

Rivian Announces Autonomy Day Livestream for December 11
Rivian’s first Autonomy Day is almost here. On December 11 at 9AM PST, Rivian is set to show off its latest Autonomy and AI tech, including a deeper look at the new Universal Hands Free system RJ talked about recently, updates to low speed autonomy, and how Rivian plans to use AI to improve parking, safety, and real world driving over time. I’ll be there in person capturing everything and sharing it live across social, plus a full breakdown on…

ALSO Reveals Alpha Wave Helmet for $250 Ahead of Preorders
Rivian’s e-mobility brand ALSO has announced pricing for yet another product, and this one is for the riders out there. The new Alpha Wave Helmet comes in at $250 and will be available to pre-order soon. It comes in Moon Rock [white] or Obsidian [black] and you can pick between three sizes, small, medium, or large. This helmet gives off full on TRON vibes and I’m here for it. ALSO calls Alpha Wave the official helmet of Transcendent Mobility, and…

RJ Scaringe Says Rivian R3 Will Undercut R2 Pricing
Rivian fans got a little surprise last week when RJ Scaringe sat down with the Rotary Club of Atlanta and casually confirmed something we’ve all been wondering about, the R3 is going to come in noticeably cheaper than the R2. That’s a big deal because Rivian has been holding firm on the R2’s starting price, saying a $45k variant is still on track for the 2026 launch. Hearing RJ say the R3 undercuts that adds a whole new layer of…
