Rivian

All the latest news, updates, and insights on Rivian in one place. From vehicle announcements and software updates to company moves and industry trends, this is where you’ll find everything happening in the world of Rivian. Stay plugged in to what’s next for the brand.

Rivian Unveils Borealis, A New Limited Edition Purple for R1S and R1T

Back in January, Rivian fans spotted a purple R1S driving around California, sparking a lot of speculation about whether it was a one off or something more. Nearly a year later, Rivian has confirmed it was very real and officially announced a new limited edition color called Borealis. Borealis is a deep metallic plum inspired by the edges of the Earth, and it is easily one of the boldest colors Rivian has offered so far. The color shifts depending on…

Rivian Unveils Ultra Rare R1S Quad Miami Edition With Only 10 Units Available

Rivian just unveiled one of the most exclusive R1 builds we have seen yet, the R1S Quad Miami Edition. Only 10 of these will be made, making it an instant collector vehicle, and pricing comes in at $134,990. We first spotted this R1S at the opening of the Brickell Rivian Space in South Florida, where it turned plenty of heads. Now Rivian is officially offering it as a limited production run, leaning hard into Miami inspired design. Finished in Glacier…

Predictions: Rivian Autonomy Day and the Moment Software Really Matters

Rivian Autonomy Day is set for December 11, and for the first time it really feels like Rivian is ready to stop hinting and start showing. We have heard plenty of big-picture talk around software, AI, and long-term autonomy goals over the years. This event feels different. The language has changed, the demos are closer, and Rivian leadership has publicly referenced real-world hands free driving. This is a predictions article, not leaks or confirmations, but based on what Rivian has…

December 2025 Rivian Offers & Incentives

We’re made it to the end of 2025 and December has a lot of fun in store but Rivian has thrown some new incentives our way for folks looking to get into an R1T or R1S before the new year. As always, if you need help do not hesitate to reach out to me 🙂 Last Updated: 12/13/2025 Need help? If you need help placing an R1 order, reach out to me at [email protected] and I can connect you directly with a…

Rivian Community Launches Holiday Donation Campaign Backed by Gear Shop Rewards

Sapan Dhora, who runs the Rivian Owners North America Facebook group, has officially launched this year’s holiday donation drive, and it’s already shaping up to be another strong showing from the Rivian community. Last year, the group raised over $77,000 in donations for charities across the country. This year’s effort builds on that momentum with a donation based contest designed to encourage giving while also rewarding participants. The contest runs now through December 15 and is open to donations made…