Why Rivian is Leading the Way in Privacy Protection

Rivian is not just about building great electric vehicles—they’re also committed to protecting your data. Here’s why Rivian stands out when it comes to privacy:

Control Over Your Data

• The interior camera in the new 2025 models is OFF by default, and you can choose if you want to share any data from it.
• You’re in charge of what location and driving data is shared, whether with insurance companies or third parties.

Secure Gear Guard Live Cam

• Rivian’s new Gear Guard Live Cam lets you check on your vehicle remotely through the app, and only you can access the video—thanks to end-to-end encryption.

Private Charging Partnerships

• Rivian makes charging with third-party partners easy while keeping your contact info private unless you choose to share it directly with those partners.

Personalized, Yet Respectful Marketing

• Rivian is improving its marketing efforts, but they give you the power to opt out of data sharing for advertising whenever you like.

With these updates, Rivian continues to prove they take your privacy seriously while still offering innovative and convenient features. For more info, check out Rivian’s Privacy Hub.