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Rivian Q2 2025 Highlights: Quad Launch, R2 Factory Expansion, and AI Push
Rivian’s Q2 2025 shareholder letter paints a picture of a company leaning hard into the future. Despite a dip in production, Rivian hit its second consecutive quarter of gross profit, continued building momentum behind its upcoming R2 platform, and saw early excitement around the new Quad-Motor R1 launch. Let’s break it down. R2 is Getting Real R2 development is moving fast. Rivian is already building design validation vehicles using production tooling, and construction of the new 1.1 million square-foot R2…

Rivian’s New Marketing Campaign Pulls At Heartstrings
I didn’t expect to be hit in the feels this morning but Rivian released a new marketing campaign ad that did just that. I have nothing else to say, enjoy it below.

Rivian Challenges Ohio’s Direct Sales Ban in Federal Court
According to The Verge, Rivian has filed a federal lawsuit against the state of Ohio, challenging its ban on direct-to-consumer vehicle sales. Rivian argues the law is “irrational,” unconstitutional, and unfairly protects traditional auto dealers at the expense of consumer choice. The suit points out that Tesla is allowed to sell directly in Ohio through a special agreement, while other EV makers like Rivian are excluded. Rivian calls this “pure economic protectionism” and says the policy reduces competition and drives…

Rivian’s Q2 2025 Earnings Call Is Tomorrow. Here’s What to Watch
Rivian is set to report Q2 2025 earnings tomorrow at 2PM Pacific, and there’s a lot riding on this one. Between shifting production numbers, changing incentives, and a fresh wave of 2026 model year vehicles starting to roll out, there’s plenty to unpack. So let’s break it down. In Q2, Rivian delivered 10,661 vehicles. That’s a decent jump from the 8,640 delivered in Q1. But production tells a different story, just 5,979 vehicles were built in Q2, down significantly from…

Video – Rivian Talks to Nature. Hummer Screams at It
I borrowed my dad’s Hummer EV and took it for a spin after daily driving my Rivian R1T… and wow, this thing is absolutely unhinged. Over 9,000 pounds, 1,000 horsepower, and a crab-walk mode that’s so unnecessary. How does it stack up to the Rivian? Let’s find out.