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Why Rivian Is Keeping R2 Reservation Numbers a Secret
Rivian hasn’t shared an update on R2 reservation numbers since July 2024, when Rivian VP of Manufacturing Tim Fallon said they had “well over 100,000.” Since then, nothing. It’s not because demand is weak—it’s actually the opposite. But there are a few smart reasons why they’re keeping quiet. First, there’s the investor angle. Big reservation numbers sound great, but they also bring pressure. If Rivian announced 300,000 reservations, people would immediately ask: “Can they actually build that many?” By keeping…
Rivian Shares R2 Updates: Cost Optimization, Winter Testing, and Factory Expansion
Rivian shared big updates on the R2 in yesterday’s Q4 2024 webinar. The team is focused on cost control and production efficiency. They just finished sourcing materials and completed tooling trials for key body panels. This moves the R2 closer to production. The R2’s design is built for simplicity. Rivian is using large high-pressure die castings instead of many smaller parts. This reduces connection points and speeds up production. Fewer parts also help cut costs, making the R2 more affordable. Winter testing is…
Rivian Recalls Some 2025 R1T and R1S Models for Headlight Issue
Rivian just issued a recall for some 2025 R1T and R1S models because of a headlight issue that could mess with visibility in cold weather. Basically, some headlights might not turn on at startup due to a supplier’s mistake, which means these vehicles don’t meet federal safety standards for lighting. So far, Rivian hasn’t reported any accidents or injuries from this, but obviously, driving with faulty headlights isn’t ideal—especially in bad weather conditions. If your truck or SUV is affected,…
Rivian to Launch Hands-Free Highway ADAS in the Coming Weeks for Gen 2 R1 Vehicles
Rivian is finally bringing hands-free highway driving to its R1 lineup. During the Q4 2024 Shareholder Webinar, CEO RJ Scaringe confirmed that Rivian’s long-awaited hands-free advanced driver assistance system (ADAS) will roll out in the coming weeks for Gen 2 R1 vehicles. Rivian’s current Rivian Autonomy Platform has offered driver assistance features for some time, but it hasn’t included a true hands-free experience—until now. This new system will allow R1T and R1S drivers to take their hands off the wheel on mapped…
Rivian Reports First-Ever Quarterly Gross Profit in Q4 2024, Signals Stagnant Growth for 2025
Rivian just dropped its Q4 2024 Shareholder Letter, and for the first time ever, the company reported a quarterly gross profit—$170 million to be exact. That’s a huge milestone, especially considering how Rivian has been working to drive down costs and ramp up production. The financials paint a strong picture of Rivian’s momentum. The company saw a massive $729 million improvement in adjusted EBITDA compared to Q4 2023. Revenue for the quarter shot up by $419 million year-over-year, with a…